“Modern” Joe Bruin was a core athletic logo for UCLA from 1996 through 2003, since the Bruins wanted to give their mascot a contemporary look and feel to fit the times. He was a Joe of all trades, too, since he was illustrated playing several UCLA sports to complement his new brand. This stiff-arming Joe Bruin is one of our favorites.
Products are mocked up on a size S. Graphics may appear smaller on larger sizes.
